Meet Senita
Hi, I'm Senita.
For 32 years, I worked in Corporate America—starting as a junior administrative assistant in a municipal engineering department and working my way up to Director of Operations at a steel manufacturing firm.
Twenty-six of those years, I was a project manager. Organizational change management. Process optimization. System implementations. Event coordination. If it involved operations, I did it.
Now I bring that experience to small business owners who need operational support but don't have time to figure things out through trial and error.
What Makes Me Different
I'm not your average virtual assistant. I'm an experienced project manager and certified digital marketer who's already solved the problems you're facing—hundreds of times across municipal engineering, steel manufacturing, higher education, financial services, and more. When you work with me, you're getting proven expertise.
My Approach
Straight talk. No jargon. No fluff.
I understand what you're dealing with because I've been in the trenches. I know what it's like when you have the budget and the plan but execution keeps stalling. I know the frustration of wearing too many hats and feeling like you're dropping balls. That's exactly why I do this work.
No task is too small. No question is too basic. You need operational support, not judgment. And you need someone who can actually execute—not just give advice.
